Of the 4 C's, the diamond's cut is the most important factor in determining its brilliance and beauty of a diamond. There are many shapes that diamonds are cut to but a diamonds cut refers to how well proportioned the diamond has been transformed into its shape. The shape of a diamond can be round, oval, pear, heart, marquise, emerald or princess. When speaking of a diamonds 'cut grade', we are referring to its proportions, symmetry and polish. Novori will not sell diamonds with a cut grade considered less than very good. Ideally, the cut of the diamond is done in a way to best reflect the light that shines into it. This is what produces the sparkle and fire we see in a beautifully cut diamond. GIA grading reports show depth % and table % ratios as compared to the width of the diamond. A good table cut should be 53-64% and a good depth cut is 58-64%. If the cut is outside of this range the diamond is considered to be cut too deep or too shallow. If the diamond is cut too heavy, or too shallow, most of the light entering into the crown is released through the bottom of the pavilion resulting in an overall dull appearance. An ideal cut diamond on the other hand, returns most of the light that enters it back through the crown giving it a very satisfying sparkle effect.
When it comes to diamonds, there are numerous scams to avoid. Most scams are minor, but there are some major ones that come up from time to time concerning the buying and selling of diamonds. With all of the potential for scams concerning diamonds, buying diamonds online almost seems unthinkable! However, you actually can purchase diamonds online, without any problems – as long as you are careful.First, think about your reasons for wanting to purchase the diamond online, as opposed to making a purchase from a local jewelry store. The most common reason is price. Due to low overhead costs, online jewelers and wholesalers are able to offer lower prices. However, you must be careful – sometimes a price that is too low is a sure indication of a scam.One of the best things about purchasing online is the unlimited selection. When shopping offline, you are limited to the selection in the stores in your general area. Online, there are no limits. But again, you must use a great deal of care and...
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